How your morning coffee is changing lives

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Something you may not know about Miss Bliss, is that 20 cents is donated to a charity - Paradise 4 Kids - from every coffee sold. Not only are you getting your daily dose of brewed-to-perfection-caffeine, you’re also changing the lives of underprivileged children, with every single sip.

For three years, Miss Bliss has been donating a proportion of its earnings to this well deserved and much needed charity, and in this time, over $30,000 AUD has been raised and shared.

Given that $20 feeds four children at the Paradise 4 Kids orphanage in Sierra Leone for a whole month, your daily coffee and in turn, your invaluable contribution, has gone an extremely long way. For this, the Miss Bliss team say ‘Go You!’ and, from the bottom of our hearts, ‘Thank You!’

Paradise 4 Kids is a charity that sits very close to the heart of the Founder of Miss Bliss, Jacqui. In 2012, Jacqui travelled to Sierra Leone in West Africa and visited an orphanage run by Paradise 4 Kids. There, she had the honour of spending time in the presence of many wonderful children - a large percentage of whom had lost their entire families to the life threatening virus, Ebola.

This experience changed Jacqui - it cracked her open, broke her down and made her immensely aware of her privilege as someone fortunate enough to live in this ‘Lucky Country’, Australia. Jacqui says, ‘I came home expecting to get back into the routine of university, work and life, but on my second day back in Australia, I found myself on the kitchen floor in tears’.  


From there, Jacqui dedicated herself to making a difference and raising funds for the sweet children, and their courageous and selfless carers, who had stolen her heart. It became her mission to keep her friends in Sierra Leone at the forefront of her heart and mind every single day, and to play her part in serving her global community. Jacqui says, ‘I feel it is our duty to help others in need, regardless of their race, religion, or background’ and this value remains at the core of Miss Bliss to this day.

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If you feel compelled to spread goodwill and support your community more (be that your local or global community), then here’s a few things you can do:

  • Trade material gifts for charitable donations. Buy a goat from Oxfam for a rural community to milk, or a chicken that will help a family earn money from its eggs.

  • Share a gift, or your time, with someone in need. All year round, there are people who need help. Volunteering Queensland have a helpful directory of local charities seeking assistance but some of our favourites are The Period Project, Orange Sky Australia and of course, Paradise 4 Kids.

  • Be kind. Kindness is free - smile at the man selling The Big Issue, make eye contact with your barista, tell your colleagues how much you appreciate them, give your loved ones an extra long hug. These simple gestures go a long way to bringing light into the lives of others.

Again, from the bottom of the hearts of everyone here at Miss Bliss, we thank you. Know that your purchases go a long way towards improving and bringing hope to many young lives.

x Che


Che Johnson

Che writes money making and biz building copy for Wellness Entrepreneurs. She helps women plan and write content that captures the attention of their ideal clients, builds trust and grows their businesses. When she's not slaving away at her laptop you can find her spending time in nature and doing yoga. She also loves cinnamon and turmeric and often smiles so much her jaw hurts.

IG: @chejohnson_

W: Che Johnson

Che Johnson

Che writes money making and biz building copy for Wellness Entrepreneurs. She helps women plan and write content that captures the attention of their ideal clients, builds trust and grows their businesses. When she's not slaving away at her laptop you can find her spending time in nature and doing yoga. She also loves cinnamon and turmeric and often smiles so much her jaw hurts.